Advancing Free Market Healthcare
Registered Principal Details
                                    Business Or Interest:
Employers that are part of Advancing Free Market Healthcare are volunteering their time to help communicate positions on policy matters in order to protect employees, their families and their paychecks against increasing healthcare costs. We believe that creating a free market for healthcare will improve affordability and accessibility to quality healthcare for all Wisconsin citizens.
Lobbying Interests:
Advancing Free Market Healthcare is an employer-led coalition advocating for change in Wisconsin’s healthcare marketplace. We stand for policies that promote choice, competition, consumerism, accountability, high-value health care delivery and flexibility for employers to pursue the most affordable and quality health care alternatives on behalf of their Wisconsin employees and their families.
                            
                            Employers that are part of Advancing Free Market Healthcare are volunteering their time to help communicate positions on policy matters in order to protect employees, their families and their paychecks against increasing healthcare costs. We believe that creating a free market for healthcare will improve affordability and accessibility to quality healthcare for all Wisconsin citizens.
Lobbying Interests:
Advancing Free Market Healthcare is an employer-led coalition advocating for change in Wisconsin’s healthcare marketplace. We stand for policies that promote choice, competition, consumerism, accountability, high-value health care delivery and flexibility for employers to pursue the most affordable and quality health care alternatives on behalf of their Wisconsin employees and their families.
                                Contact
                                
                                    
                                        
                                        
                                
                            
                        MD
                                            Melissa Duffy
N1W31053 WILDWOOD TRL
DELAFIELD, WI 53018
6083340624
mduffy@dcstrategies.org
https://advancingfreemarkethealthcare.com
                                        
                                    N1W31053 WILDWOOD TRL
DELAFIELD, WI 53018
6083340624
mduffy@dcstrategies.org
https://advancingfreemarkethealthcare.com
Authorized Lobbyists
| Lobbyist Name | Exclusive Duties | Authorized On | Withdrawn On | 
|---|
Lobbying Interests
Legislative Bills/Resolutions
                                                                Assembly Bill 8
Relating to: agreements for direct primary care.
Bill Text and History
                                                                        
                                                                                
                                                                                    
                                                                                        
                                                                                        
                                                                                            
2/11/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                            
                                                                                        
                                                                                    
                                                                                
                                                                        
                                                            
                                                        Relating to: agreements for direct primary care.
Bill Text and History
        
 For
                                                                                                Notification Date2/11/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Assembly Bill 173
Relating to: regulation of pharmacy benefit managers, fiduciary and disclosure requirements on pharmacy benefit managers, and application of prescription drug payments to health insurance cost-sharing requirements. (FE)
Bill Text and History
                                                                        
                                                                                
                                                                                    
                                                                                        
                                                                                        
                                                                                            
4/15/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                            
                                                                                        
                                                                                    
                                                                                
                                                                        
                                                            
                                                        Relating to: regulation of pharmacy benefit managers, fiduciary and disclosure requirements on pharmacy benefit managers, and application of prescription drug payments to health insurance cost-sharing requirements. (FE)
Bill Text and History
        
 Against
                                                                                                Notification Date4/15/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Assembly Bill 432
Relating to: transparency and regulation of prior authorization requirements under health insurance plans. (FE)
Bill Text and History
                                                                        
                                                                                
                                                                                    
                                                                                        
                                                                                        
                                                                                            
9/23/2025
First Communication Date
9/16/2025
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has communicated on this matter.
                                                                                            
                                                                                        
                                                                                    
                                                                                
                                                                        
                                                            
                                                        Relating to: transparency and regulation of prior authorization requirements under health insurance plans. (FE)
Bill Text and History
        
 Other
                                                                                                Notification Date9/23/2025
First Communication Date
9/16/2025
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has communicated on this matter.
                                                                Senate Bill 4
Relating to: agreements for direct primary care.
Bill Text and History
                                                                        
                                                                                
                                                                                    
                                                                                        
                                                                                        
                                                                                            
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                            
                                                                                        
                                                                                    
                                                                                
                                                                        
                                                            
                                                        Relating to: agreements for direct primary care.
Bill Text and History
        
 For
                                                                                                Notification Date1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Senate Bill 203
Relating to: regulation of pharmacy benefit managers, fiduciary and disclosure requirements on pharmacy benefit managers, and application of prescription drug payments to health insurance cost-sharing requirements. (FE)
Bill Text and History
                                                                        
                                                                                
                                                                                    
                                                                                        
                                                                                        
                                                                                            
5/13/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                            
                                                                                        
                                                                                    
                                                                                
                                                                        
                                                            
                                                        Relating to: regulation of pharmacy benefit managers, fiduciary and disclosure requirements on pharmacy benefit managers, and application of prescription drug payments to health insurance cost-sharing requirements. (FE)
Bill Text and History
        
 Against
                                                                                                Notification Date5/13/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Budget Bill Subjects
                                                                Biennial budget bill treatment of matter relating to
Health Services: Departmentwide
                                                                    
                                                                            
                                                                                
                                                                                    
                                                                                    
                                                                            
                                                                    
                                                            
                                                        Health Services: Departmentwide
                                                                                            Notification Date
5/13/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Comments
Healthcare entity ownership regulation and transparency requirements
                                                                                                                                                                                                                                                                    
                                                                                5/13/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Comments
Healthcare entity ownership regulation and transparency requirements
Topics Not Yet Assigned A Bill Or Rule Number
                                                                Development, drafting or introduction of a proposal relating to
Policy proposals that would impact the cost of health or pharmacy benefits
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Policy proposals that would impact the cost of health or pharmacy benefits
                                                                                    Action Intended To Affect
Both Legislative matter and rule
Notification Date
4/15/2025
First Communication Date
4/2/2025
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has communicated on this matter.
                                                                                                                                                                
                                                                            Both Legislative matter and rule
Notification Date
4/15/2025
First Communication Date
4/2/2025
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has communicated on this matter.
                                                                Lowering workers compensation medical costs which are 35 percent higher in WI than the median state in the U.S. and higher than all other Midwest states
                                                                 
                                                            
                                                            
                                                                Development, drafting or introduction of a proposal relating to
Lowering workers compensation medical costs which are 35 percent higher in WI than the median state in the U.S. and higher than all other Midwest states
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Lowering workers compensation medical costs which are 35 percent higher in WI than the median state in the U.S. and higher than all other Midwest states
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Development, drafting or introduction of a proposal relating to
Protecting employers and employees by respecting ERISA
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Protecting employers and employees by respecting ERISA
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                We support legislative efforts to protect and enhance WHIO and use this important data asset to its fullest potential to study high health costs in Wisconsin
                                                                 
                                                            
                                                            
                                                                Development, drafting or introduction of a proposal relating to
We support legislative efforts to protect and enhance WHIO and use this important data asset to its fullest potential to study high health costs in Wisconsin
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        We support legislative efforts to protect and enhance WHIO and use this important data asset to its fullest potential to study high health costs in Wisconsin
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Prohibiting anticompetitive tactics that delay care and require duplicative imaging and labs when the patient of an independent provider requires health system care
                                                                 
                                                            
                                                            
                                                                Development, drafting or introduction of a proposal relating to
Prohibiting anticompetitive tactics that delay care and require duplicative imaging and labs when the patient of an independent provider requires health system care
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Prohibiting anticompetitive tactics that delay care and require duplicative imaging and labs when the patient of an independent provider requires health system care
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Limiting non-competes for healthcare providers to ensure they are not unreasonable or used to eliminate competition
                                                                 
                                                            
                                                            
                                                                Development, drafting or introduction of a proposal relating to
Limiting non-competes for healthcare providers to ensure they are not unreasonable or used to eliminate competition
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Limiting non-competes for healthcare providers to ensure they are not unreasonable or used to eliminate competition
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Requiring hospital owned clinics to bill with separate National Provider Identifier numbers for clinics that are outside of the hospital’s main campus
                                                                 
                                                            
                                                            
                                                                Development, drafting or introduction of a proposal relating to
Requiring hospital owned clinics to bill with separate National Provider Identifier numbers for clinics that are outside of the hospital’s main campus
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Requiring hospital owned clinics to bill with separate National Provider Identifier numbers for clinics that are outside of the hospital’s main campus
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Development, drafting or introduction of a proposal relating to
Requiring hospitals to disclose facility fees when appointments are scheduled
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Requiring hospitals to disclose facility fees when appointments are scheduled
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Development, drafting or introduction of a proposal relating to
The ability of employers to access their own health benefits claims data
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        The ability of employers to access their own health benefits claims data
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                Development, drafting or introduction of a proposal relating to
Advancing actionable and comparable healthcare price transparency
                                                                
                                                                    
                                                                        
                                                                            
                                                                            
                                                                          
                                                                
                                                                            
                                                        Advancing actionable and comparable healthcare price transparency
                                                                                    Action Intended To Affect
Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
                                                                                                                                                                
                                                                            Legislative matter
Notification Date
1/30/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Total Lobbying Effort
                            No certified reports found.
                    
                Percent Allocation of Lobbying Effort
Legislative Bills/Resolutions
No legislative bills/resolutions found.
                            Budget Bill Subjects
No budget bill subjects found.
                            Administrative Rulemaking Proceedings
No administrative rulemaking proceedings found.
                            Topics Not Yet Assigned A Bill Or Rule Number
No topics found.
                            Minor Efforts
No minor efforts found.
                            Other Matters
No other matters found.
                        Filed Statements of Lobbying Activity and Expenditures
                This organization is one of fewer than 10 organizations registered with the Wisconsin Ethics Commission
                that is exempt from semi-annual reporting of its lobbying hours
                and expenditures. Instead of the semi-annual report the organization has submitted
                a written pledge not to spend more than $500 per year on lobbying. This organization
                is obliged to abide by the same standards of conduct as pertain to other organizations
                that retain lobbyists and to identify each bill or rule on which it has a lobbying
                communication.