Outdoor Advertising Association of Wisconsin

Registered Principal Details

Business Or Interest:
The association represents outdoor advertising businesses.

Lobbying Interests:
The organization may attempt to influence any legislation or regulation which affects the billboard industry.

CEO Name:
Janet Swandby
Executive Director

Contact
JS
Janet Swandby
10 E Doty St, Suite 403
Madison, WI 53703
(608) 286-0764
(608) 286-0766
swandby@swandby.com
www.oaaw.org

Authorized Lobbyists

Lobbyist Name Exclusive Duties Authorized On Withdrawn On
Janet R Swandby Exclusive Duties N/A Authorized On 1/12/2009 Withdrawn On N/A
Kathleen Kilgore Exclusive Duties N/A Authorized On 1/12/2009 Withdrawn On N/A

Lobbying Interests

Legislative Bills/Resolutions

Assembly Bill 56
Assembly Bill 56
Relating to: advertising for prescription drugs.

Bill Text and History

Against
Notification Date
2/17/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 125
Assembly Bill 125
Relating to: commencement of the school term in public schools.

Bill Text and History

Against
Notification Date
3/27/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 215
Assembly Bill 215
Relating to: determining the value of billboards for personal property tax purposes.

Bill Text and History

For
Notification Date
4/16/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 242
Assembly Bill 242
Relating to: the removal of nonconforming outdoor advertising signs.

Bill Text and History

For
Notification Date
5/14/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 679
Assembly Bill 679
Relating to: the placement of advertising signs in highway rights-of-way and providing a penalty.

Bill Text and History

For
Notification Date
1/26/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
For
Notification Date
1/26/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Comments
These signs in the highway right-of-way are already illegal, but teeth need to be added to allow governments to find and fine the perpetrators. Illegal signs hurt businesses that use legal forms of advertising.
Senate Bill 109
Senate Bill 109
Relating to: commencement of the school term in public schools.

Bill Text and History

Against
Notification Date
3/27/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Senate Bill 145
Senate Bill 145
Relating to: determining the value of billboards for personal property tax purposes.

Bill Text and History

For
Notification Date
4/15/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Senate Bill 173
Senate Bill 173
Relating to: the removal of nonconforming outdoor advertising signs.

Bill Text and History

For
Notification Date
4/24/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Senate Bill 457
Senate Bill 457
Relating to: the placement of advertising signs in highway rights-of-way and providing a penalty.

Bill Text and History

2009 Wisconsin Act 227

For
Notification Date
1/14/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
For
Notification Date
1/14/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Comments
These signs in the highway right-of-way are already illegal, but teeth need to be added to allow governments to find and fine the perpetrators. Illegal signs hurt businesses that use legal forms of advertising.

Budget Bill Subjects

Revenue: Tax Administration
Biennial budget bill treatment of matter relating to
Revenue: Tax Administration

Notification Date
3/2/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Transportation: State Highway Program
Biennial budget bill treatment of matter relating to
Transportation: State Highway Program

Notification Date
3/2/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Transportation: Transportation Finance
Biennial budget bill treatment of matter relating to
Transportation: Transportation Finance

Notification Date
3/2/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Topics Not Yet Assigned A Bill Or Rule Number

DOT procedure or policy related to the trimming or removal of vegetation on the highway right-of-way.
Development, drafting or introduction of a proposal relating to
DOT procedure or policy related to the trimming or removal of vegetation on the highway right-of-way.

Action Intended To Affect
Rule (by a state agency)

Notification Date
9/15/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

DOT procedures ror policy related to the condemanation or appraisal of outdoor advertising signs
Development, drafting or introduction of a proposal relating to
DOT procedures ror policy related to the condemanation or appraisal of outdoor advertising signs

Action Intended To Affect
Rule (by a state agency)

Notification Date
9/15/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Any activity related to the implementation of Scenic Byways designation
Development, drafting or introduction of a proposal relating to
Any activity related to the implementation of Scenic Byways designation

Action Intended To Affect
Both Legislative Matter and Rule

Notification Date
4/20/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

2009-2011 State Budget
Development, drafting or introduction of a proposal relating to
2009-2011 State Budget

Action Intended To Affect
Legislative Matter

Notification Date
1/15/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Highway safety
Development, drafting or introduction of a proposal relating to
Highway safety

Action Intended To Affect
Both Legislative Matter and Rule

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Local regulation of outdoor advertising
Development, drafting or introduction of a proposal relating to
Local regulation of outdoor advertising

Action Intended To Affect
Both Legislative Matter and Rule

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Revision of Trans 201, regulating outdoor advertising
Development, drafting or introduction of a proposal relating to
Revision of Trans 201, regulating outdoor advertising

Action Intended To Affect
Rule (by a state agency)

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

State regulation of outdoor advertising
Development, drafting or introduction of a proposal relating to
State regulation of outdoor advertising

Action Intended To Affect
Both Legislative Matter and Rule

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

State signs on highway rights-of-way
Development, drafting or introduction of a proposal relating to
State signs on highway rights-of-way

Action Intended To Affect
Both Legislative Matter and Rule

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Taxation related to outdoor advertising
Development, drafting or introduction of a proposal relating to
Taxation related to outdoor advertising

Action Intended To Affect
Legislative Matter

Notification Date
1/12/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Total Lobbying Effort

  2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
Total Lobbying Expenditures 2009
January - June
$36,076.00
2009
July - December
$39,366.00
2010
January - June
$39,767.75
2010
July - December
$47,970.75
Total $163,180.50
Total Hours Communicating 2009
January - June
72.20
2009
July - December
51.45
2010
January - June
56.10
2010
July - December
72.65
Total 252.40
Total Hours Other 2009
January - June
170.45
2009
July - December
164.05
2010
January - June
230.15
2010
July - December
190.85
Total 755.50

Percent Allocation of Lobbying Effort

Legislative Bills/Resolutions

Relating to: the removal of nonconforming outdoor advertising signs.
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
5%
2009
July - December
25%
2010
January - June
40%
2010
July - December
Total 18%
Relating to: determining the value of billboards for personal property tax purposes.
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
15%
2009
July - December
10%
2010
January - June
2010
July - December
Total 6%
Relating to: determining the value of billboards for personal property tax purposes.
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
15%
2009
July - December
20%
2010
January - June
40%
2010
July - December
Total 19%
Relating to: the removal of nonconforming outdoor advertising signs.
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
15%
2009
July - December
15%
2010
January - June
2010
July - December
Total 7%

Budget Bill Subjects

No budget bill subjects found.

Administrative Rulemaking Proceedings

No administrative rulemaking proceedings found.

Topics Not Yet Assigned A Bill Or Rule Number

2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
15%
2009
July - December
2010
January - June
2010
July - December
50%
Total 17%
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
30%
2009
July - December
2010
January - June
2010
July - December
35%
Total 16%
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
2009
July - December
25%
2010
January - June
10%
2010
July - December
10%
Total 11%

Minor Efforts

(Time spent on matters each of which accounted for less than 10% of the organization's lobbying.)

Minor Efforts
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
5%
2009
July - December
5%
2010
January - June
10%
2010
July - December
5%
Total 6%

Other Matters

No other matters found.

Filed Statements of Lobbying Activity and Expenditures