entertainment software association

Registered Principal Details

Business Or Interest:
Represent video game industry

Lobbying Interests:
All matters related to the invention, manufacture, distribution, sale and use of video games Tax credits for video game production within Wisconsin

CEO Name:
Stanley Pierre-Louis

Contact
AO
Andrew O'Connor
601 Massachusetts Ave. NW, Suite 300
Washington, DC 20001
(202) 223-2400
aoconnor@theesa.com
http://www.theesa.com

Authorized Lobbyists

Lobbyist Name Exclusive Duties Authorized On Withdrawn On
Steven Conway Exclusive Duties Yes Authorized On 1/2/2025 Withdrawn On N/A

Lobbying Interests

Legislative Bills/Resolutions

Assembly Bill 204
Assembly Bill 204
Relating to: creating a video game production tax credit and making an appropriation. (FE)

Bill Text and History

For
Notification Date
4/24/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 948
Assembly Bill 948
Relating to: policies to prohibit the use of wireless communication devices during the school day in public schools.

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 957
Assembly Bill 957
Relating to: Internet crimes against children law enforcement and making an appropriation. (FE)

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 958
Assembly Bill 958
Relating to: position authorizations for Internet crimes against children law enforcement. (FE)

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 959
Assembly Bill 959
Relating to: the legal status of artificial intelligence.

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 960
Assembly Bill 960
Relating to: requiring social media platforms to provide mental health warnings and providing a penalty.

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 961
Assembly Bill 961
Relating to: warning labels for explicit content, creating an explicit content label warning surcharge, making an appropriation, and providing a penalty. (FE)

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 962
Assembly Bill 962
Relating to: app stores and app developers and providing a penalty.

Bill Text and History

Undisclosed
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 963
Assembly Bill 963
Relating to: social media accounts for minors and providing a penalty.

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 964
Assembly Bill 964
Relating to: Internet crimes against children administrative subpoenas for the crime of sexual extortion when the crime victim is a child. (FE)

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 965
Assembly Bill 965
Relating to: artificial intelligence systems that simulate humanlike relationships with children and providing a penalty.

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 966
Assembly Bill 966
Relating to: requiring the Department of Justice to conduct a public awareness campaign. (FE)

Bill Text and History

Other
Notification Date
2/2/2026
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Senate Bill 204
Senate Bill 204
Relating to: creating a video game production tax credit and making an appropriation. (FE)

Bill Text and History

For
Notification Date
4/17/2025
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Topics Not Yet Assigned A Bill Or Rule Number

Esports
Development, drafting or introduction of a proposal relating to
Esports

Notification Date
12/31/2024
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal do not intend to communicate on this matter.

Online content moderation
Development, drafting or introduction of a proposal relating to
Online content moderation

Notification Date
12/31/2024
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal do not intend to communicate on this matter.

Social media
Development, drafting or introduction of a proposal relating to
Social media

Notification Date
12/31/2024
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal do not intend to communicate on this matter.

software privacy legislation
Development, drafting or introduction of a proposal relating to
software privacy legislation

Action Intended To Affect
Both Legislative matter and rule

Notification Date
12/31/2024
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal do not intend to communicate on this matter.

Tax Incentives
Development, drafting or introduction of a proposal relating to
Tax Incentives

Notification Date
12/31/2024
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal do not intend to communicate on this matter.

Total Lobbying Effort

  2025
January - June
2025
July - December
Total
Total Lobbying Expenditures 2025
January - June
$23,200.00
2025
July - December
$9,700.00
Total $32,900.00
Total Hours Communicating 2025
January - June
36.50
2025
July - December
16.25
Total 52.75
Total Hours Other 2025
January - June
21.50
2025
July - December
8.00
Total 29.50

Percent Allocation of Lobbying Effort

Legislative Bills/Resolutions

Relating to: creating a video game production tax credit and making an appropriation. (FE)
2025
January - June
2025
July - December
2026
January - June
2026
July - December
Total
2025
January - June
40%
2025
July - December
50%
2026
January - June
2026
July - December
Total 43%
Relating to: creating a video game production tax credit and making an appropriation. (FE)
2025
January - June
2025
July - December
2026
January - June
2026
July - December
Total
2025
January - June
40%
2025
July - December
50%
2026
January - June
2026
July - December
Total 43%

Budget Bill Subjects

No budget bill subjects found.

Administrative Rulemaking Proceedings

No administrative rulemaking proceedings found.

Topics Not Yet Assigned A Bill Or Rule Number

2025
January - June
2025
July - December
2026
January - June
2026
July - December
Total
2025
January - June
20%
2025
July - December
2026
January - June
2026
July - December
Total 14%

Minor Efforts

No minor efforts found.

Other Matters

No other matters found.

Filed Statements of Lobbying Activity and Expenditures