Wisconsin Soft Drink Association

Registered Principal Details

Business Or Interest:
Wholesale bottlers of soda water beverage products.

Lobbying Interests:
All areas affecting the soda water beverage industry.

CEO Name:
Martin Schreiber
Executive Secretary

Contact
KM
Kelly McDowell
One S. Pinckney Street, Suite 504
Madison, WI 53703
(608) 244-8460
(608) 244-9030
kellymmcdowell@gmail.com

Authorized Lobbyists

Lobbyist Name Exclusive Duties Authorized On Withdrawn On
Kenneth Walsh Exclusive Duties N/A Authorized On 1/1/2009 Withdrawn On N/A
Annie Early Exclusive Duties N/A Authorized On 1/1/2009 Withdrawn On N/A
William McClenahan Exclusive Duties N/A Authorized On 1/1/2009 Withdrawn On N/A
Martin Schreiber Exclusive Duties N/A Authorized On 1/1/2009 Withdrawn On N/A
Kelly McDowell Exclusive Duties N/A Authorized On 1/1/2009 Withdrawn On N/A

Lobbying Interests

Legislative Bills/Resolutions

Assembly Bill 405
Assembly Bill 405
Relating to: prohibiting the manufacture and sale of bottles and cups for children that contain bisphenol A, creating labeling requirements, making an appropriation, and providing a penalty.

Bill Text and History

Other
Notification Date
10/29/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Assembly Bill 620
Assembly Bill 620
Relating to: physical fitness assessments, school nutrition, a quality rating system for day care centers, and granting rule-making authority.

Bill Text and History

Other
Notification Date
1/11/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.
Senate Bill 271
Senate Bill 271
Relating to: prohibiting the manufacture and sale at wholesale of certain baby bottles and cups for children that contain bisphenol A, creating labeling requirements, making an appropriation, and providing penalties.

Bill Text and History

2009 Wisconsin Act 145

Other
Notification Date
10/29/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Topics Not Yet Assigned A Bill Or Rule Number

Recycling Matters
Development, drafting or introduction of a proposal relating to
Recycling Matters

Action Intended To Affect
Legislative Matter

Notification Date
12/6/2010
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

sale of bottles and cups that contain bisphenol A
Development, drafting or introduction of a proposal relating to
sale of bottles and cups that contain bisphenol A

Action Intended To Affect
Legislative Matter

Notification Date
7/14/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Beverages in schools
Development, drafting or introduction of a proposal relating to
Beverages in schools

Action Intended To Affect
Legislative Matter

Notification Date
2/20/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Beverage Container Deposit
Development, drafting or introduction of a proposal relating to
Beverage Container Deposit

Action Intended To Affect
Legislative Matter

Notification Date
1/1/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Soft Drink Tax
Development, drafting or introduction of a proposal relating to
Soft Drink Tax

Action Intended To Affect
Legislative Matter

Notification Date
1/1/2009
First Communication Date
N/A
Communication Information
The principal, a lobbyist authorized by the principal, or another individual acting on behalf of the principal has not yet communicated on this matter, but intends to do so at a later date.

Total Lobbying Effort

  2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
Total Lobbying Expenditures 2009
January - June
$51,000.00
2009
July - December
$51,000.00
2010
January - June
$51,000.00
2010
July - December
$51,000.00
Total $204,000.00
Total Hours Communicating 2009
January - June
3.00
2009
July - December
7.00
2010
January - June
12.50
2010
July - December
3.00
Total 25.50
Total Hours Other 2009
January - June
148.75
2009
July - December
94.50
2010
January - June
347.50
2010
July - December
174.00
Total 764.75

Percent Allocation of Lobbying Effort

Legislative Bills/Resolutions

Relating to: physical fitness assessments, school nutrition, a quality rating system for day care centers, and granting rule-making authority.
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
2009
July - December
15%
2010
January - June
35%
2010
July - December
Total 18%

Budget Bill Subjects

No budget bill subjects found.

Administrative Rulemaking Proceedings

No administrative rulemaking proceedings found.

Topics Not Yet Assigned A Bill Or Rule Number

2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
5%
2009
July - December
2010
January - June
2010
July - December
Total < 1%
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
5%
2009
July - December
20%
2010
January - June
2010
July - December
Total 4%
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
50%
2009
July - December
2010
January - June
2010
July - December
Total 10%
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
2009
July - December
2010
January - June
2010
July - December
20%
Total 4%

Minor Efforts

(Time spent on matters each of which accounted for less than 10% of the organization's lobbying.)

Minor Efforts
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
10%
2009
July - December
20%
2010
January - June
10%
2010
July - December
Total 9%

Other Matters

Includes time spent on:

  • Gubernatorial nominations
  • Matters on which the organization made no lobbying communication

Other Matters
2009
January - June
2009
July - December
2010
January - June
2010
July - December
Total
2009
January - June
30%
2009
July - December
45%
2010
January - June
55%
2010
July - December
80%
Total 55%

Filed Statements of Lobbying Activity and Expenditures